Freebies Community supports product experiences, private feedback, UGC and commercial creator content only when the campaign can follow the applicable platform's current requirements.
Amazon opportunities may include product experiences, private feedback, UGC and creator content, depending on the campaign brief and brand needs.
Campaigns related to Amazon may focus on product discovery, creator content and sharing product-quality insights in the format explained in the brief.
Walmart opportunities may include product experiences, private feedback, UGC and creator content, depending on the campaign brief and brand needs.
Campaigns related to Walmart may focus on product discovery, creator content and sharing product-quality insights in the format explained in the brief.
Content that promotes a brand, product or service must use TikTok's Commercial Content Disclosure setting when required. Creators must make truthful claims and follow the campaign brief, TikTok rules and applicable law.
Gifted products, payments, discounts and other material connections should also be disclosed clearly in the content itself.
Direct brand campaigns may include private product feedback, photography, demonstrations, UGC and clearly disclosed social content. Each campaign brief should explain the product terms, deliverables, deadline, compensation, disclosures and content-usage rights before acceptance.
For other marketplaces or social platforms, the campaign must be reviewed against the platform's current terms before it is offered.
A payment, free or discounted product, personal relationship or other benefit can create a material connection with a brand. When content endorses or recommends the product, that connection should be disclosed clearly and conspicuously where people will notice it.
Disclosure does not override a platform rule. If a platform prohibits an activity, adding a disclosure does not make that activity permitted.
